12 Key Campaign Essentials You Can’t Overlook
In this marketing masterclass, unlock the hidden tactics that drive successful campaigns.
Master the Essentials of
Winning Campaigns
Delve into the four pillars of high-impact marketing—Core Foundations, Data Strategy, Sales Alignment, and Campaign Operations. This comprehensive 2-day masterclass guides you through three essential components within each pillar, providing in-depth insights and actionable strategies. You’ll gain the skills and confidence to create campaigns that not only resonate with your audience but also deliver measurable, impactful results. Whether you’re looking to optimize your current campaigns or build new ones from the ground up, this masterclass will empower you to elevate your marketing game.
Delve into the four pillars of high-impact marketing—Core Foundations, Data Strategy, Sales Alignment, and Campaign Operations. This 2-day masterclass guides you through three essential components within each pillar, equipping you with the skills to create campaigns that truly resonate and deliver results.
Live Classes
Engage in real-time discussions, instant feedback, and direct interaction to deepen your understanding and apply new strategies right away.
Self-Assessment
Gain clarity on your current strengths and gaps with a self-assessment, ensuring you know exactly where you stand before taking your next steps forward.
Action Plan
Follow a guided action plan tailored to your self-assessment, giving you precise steps to reach best practices and advance your strategy with confidence.
Course Format
and Materials
Enjoy 100% virtual, live-instructor-led classes, complete with essential materials to enhance your learning experience.
- Virtual with a live instructor
- 2-day course, 3 hours each session
- Live interaction through polls and quizzes
- Self-assessments provided in advance, allowing you to follow along seamlessly
- Personalized action plans delivered after the class
Any Skill or
Experience Level
12 Key Campaign Essentials You Can’t Overlook is a comprehensive masterclass for any skill or experience level, guiding you through elements that are often discounted by marketers as unrelated or unimportant to campaigns. Learn how to leverage critical assets, streamline functions, and utilize data effectively—all while ensuring alignment and keeping everyone informed and on track. This course provides actionable tools and frameworks to elevate your campaigns from start to finish.
- In-depth self-assessment with five levels, covering the critical elements of each of the 12 campaign essentials
- Tailored action plans that correspond with your self-assessment results, guiding your next steps
- Real-world best practice examples to illustrate successful campaign strategies
- Solutions to common challenges, providing practical tips to overcome campaign obstacles
- Interactive Q&A to clarify concepts and address specific campaign challenges
- Step-by-step guidance on integrating Core Foundations, Data Strategy, Sales Alignment, and Campaign Operations for cohesive marketing efforts
- Build a strong foundation for your campaigns with core strategies and compelling messaging.
- Develop a robust campaign strategy that aligns with your core values and resonates with your target audience.
- Optimize your campaign segmentation by improving database health, infrastructure, and analytics for better insights.
- Enhance segmentation and targeting to reach the right audience with the right message at the right time.
- Leverage effective project management techniques to ensure campaigns are well-resourced, timely, and executed smoothly.
- Establish clear cross-functional roles to streamline campaign execution and collaboration.
- Master communication best practices for effectively engaging diverse stakeholders and resources.
2-days, 3-hour classes
DAY 1: Wednesday 10-1pm EST
DAY 2: Thursday 10-1pm EST
DAY 1: Wednesday 10-1pm EST
DAY 2: Thursday 10-1pm EST
Contact us now
Take classes on the go with the educrat app. Stream or download to watch on the plane, the subway, or wherever you learn best.
